February 4, 2012  Print Email | There’s a difference at an Indian McDonalds
Review Toys are more important than the grub
Posted by C Shanti at 02:55 PM GMT on Feb 22, 2009 | DOWN ON THE CMH (Chinmaya Mission Hospital) Road, there’s an Indian McDonalds and in the interests of pure food research I went down there this afternoon.
Naturally you can’t get beef burgers there – this is India – lovely looking cows wander down the 100 Feet Road ignorant of any road rules. According to this page, however, India is one of the world’s biggest beef exporters in the world. These figures for 2004 show that India was likely to export half a billion tons of beef in 2004. The figure includes buffalo. A buffalo is not sacred.
The place was pretty crowded on a hot Bangalore afternoon. McDonalds™™ has successfully managed to export its ubiquitous model to India and has similar gimmicks everywhere.
 As we queued up for our chicken thing with fries and Cola™, we noticed that the parents of the children there were less interested in the food than the “Happy Meals©”. Staff were asked to produce the toys that went with the “Happy Meal®” before any food was ordered, with little Nishant getting a lash of his mum’s tongue because he chose toys that he’d already had before with previous “Happy Meals”.
The major event in McDonalds Bangalore, however, was McDelivery©®™ – with the guys heading out to home deliver a Spidey (Spiderman) toy or in McDonaldese – “Wanna Swing me Home”.
You probably want to know what my McChickenthing was like? Well it was like a McChickenthing everywhere else I’ve been in the world. And because I am C Shanti, I didn’t get any toys to throw out of my wheelchair like pram. However, some poor staffer this afternoon got an earful from a senior staffer while I was there. Perhaps he hadn’t been to McDonalds University, but the "junior" got a quick boxing of the ears for not doing what his superior obviously thought was junior's job.
The ambience is McDonalds, the food is McDonalds, the McChickMeal cost Rs 117 ($2.36) and no one gave me a Spiderman toy. I wonder how much the staff get paid.
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